Brand image language: How to choose images that represent your business

Brand image language: How to choose images that represent your business

Think about the number of images we see every day – on our Facebook pages and Twitter timelines, on websites we visit, and in apps we use on our phones. Although billboards and print advertising prove that images have always had a place in marketing, it is undeniable that they are playing an even bigger role today due to social …

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How to choose fonts for your web design

How to choose fonts for your web design

There are a million things to think about when creating the perfect web design: the graphics, the colors, the right images … One thing that is always underestimated is choosing fonts. Do not make the same mistake. Choosing the right font can have a big impact on the final look and feel of your web design. It seems like a …

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How to become an art director

How to become an art director

There are so many similar ringing features in the creative world (Creative Director, Design Director, Creative Lead, Project Manager, Visual Designer, Production Designer, etc.) that can make you dizzy. Of all the functions in the creative world, the one of the Art Director is particularly important, but it is also a feature that is very secretive. Unless you work as …

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Bring your brand to life

Bring your brand to life

When you start your business, you have a lot to do to lay the foundation for your brand. But once you design your logo (Hurray!), You’ll feel like you’ve made the most important part of your branding. Now chances are high that you’re probably looking at that logo, scratching your head and thinking, “Okay … and what now?” Designing your …

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Design History: The Bauhaus movement

Design History: The Bauhaus movement

It would be an understatement to say that the current state of the owes much to the Bauhaus movement. The modern essence of design as a combination of art and industry owes much to this motley German design school. The Bauhaus has survived the difficult times of social and political turmoil, leaving one of the greatest hallmarks of 20th century …

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The 10 Best Freelance Logo Designers 2018

The 10 Best Freelance Logo Designers 2018

Your logo is the face of your company. When people see it, they should understand the quality of your products and services and the values ​​of your business. And they should remember you. But how do you expect to get something as emblematic as the Starbucks mermaid or the target bullseye? By having your logo created by a first-class designer. …

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